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REAL-TIME COVERAGE

26º CULTURA INGLESA FESTIVAL

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26º CULTURA INGLESA FESTIVAL

ABOUT/

Cultura Inglesa Festival takes place annually, and in 2023, it reached its 26th edition, offering the audience 30 days of in-person and digital programming, mostly for free. For this event, F&M Works delved into event marketing, working on various aspects such as paid traffic, social media, and real-time coverage.

In this coverage, we were tasked with capturing the main events of the festival, ranging from workshops and courses to film, theater, and music presentations. Our goal was to create stories that would make the Instagram followers feel the experience and desire to participate in the upcoming program.

We covered a total of 19 events, capturing moments such as the audience's arrival and reaction, artist performances, and post-performance interviews, showcasing the emotions of the moment and inviting the audience to the next events. Check out the results of these coverages.

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